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Mike Roberts's Page
Profile Information
- Current Employer:
- Invigors
- Current Job Title
- Partner
- My website
- http://www.invigors.com
- Function
- Marketing, Consultant
- Personal Bio
- Over 20 year experience in strategic marketing in the vendor and direct asset finance market, I have held senior marketing roles within major international leasing businesses including 9 years at Lloyds TSB , 2 years at CIT and 7 years at GE Capital Solutions most recently as strategic marketing leader, before joining Invigors as a partner. I have broad commercial experience on a pan-European basis in both the vendor programs and the direct finance market, including the development of new markets and products, the implementation of channel strategies, the development of strategic marketing plans and customer relationship management. I have built and managed successful marketing teams across Europe.
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